How I made Money With Local Search Adwords Campaigns
July 13, 2010
The Definite Guide to Local Search
I have been hearing many times about Local Search in the forums many times. I have read tons of posts and articles about it but never tested it. Few days ago, I received an email from Joe Balestrino telling me if I would like a copy about his new e-book called The Definite Guide to Local Search.
At the beginning (as most of the time), I thought this another crap of ebook that will teach you the same thing that you can find anywhere and incomplete. After reading it, I was not sure if it will work because never tried a specific local search adwords campaigns and started to create a landing page to test the waters about local searches.
After 3 days testing my adwords local search campaigns it turns positive today with a ROI of 70%.
Why Using Local Search in Your Adwords Campaigns
Using specific keyword research tools you can find some very specific long-tail keywords that can be very profitable, in case you are wondering which tool I used, is called SemRush (which I am in love with).
The ebook is well orginized with 5 chapters and 63 pages:
Chapter 1: Introduction. A good introduction of what is local search, very specific and everything that you want to understand about Local Search.
Chapter 2: Setting up a Local Listings. Everything that you need to set up a local listings, not only with Google but other places as well.
Chapter 3: After you have a Local Listing. This is a chapter where Joe tells you what to do after a local listing.
Chapter 4: Optimizing Your website for Local Search. I didn’t knew how to optimize a website for local search, this chapter Joe explains it very well.
Chapter 5: Local Paid advertising Through Adwords. This is one of most important chapters that I have found.
So, your question will be “Is local search adwords/SEO” works? As I mentioned before, I have tested 3 days with a small campaign and it really worked. The first day, my campaigns was in minus. 2nd day, I optimized and followed what Joe wrote in the e-book and the third day I was in a positive and amazing ROI paying few cents per click which I found it AMAZING.
If you follow step by step this e-book and know about keyword research, I am sure you will create successfully campaigns with very positive ROI. The good thing, the e-book cost only $72 and have a 60-days guarantee if you don’t like it you can get a full refund.

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July 25th, 2010 at 12:39 pm
i haven’t play PPC for a year. it is really hurt me. lost me a ton of money. now i am going to do some SEO. but seo is really hard, time and boring works. Maybe i will back PPC world soon, as you said do some local Adwords.