July Adsense Revenue Trends

July 20, 2007

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This is a great discussion about July Adsense revenue some publishers answers:

If I go through my past 3 years stats I see july as the worst month. Everyone knows that US traffic is important and summer is here. Most advertisers reduce spending at this time due to start of summer.

So how do I maximizing revenue during this time? Share your tips and experience

For my site, July of last year was better than June, so whether July is the “worst month” probably depends a lot on your topic.

As for how you can maximize revenue during July, there’s no simple answer. One way might be to add a site about a topic that does better in summer than your existing topic does (say, barbecuing or surfing if your existing topic is skiing or snowmobiling). Or you could simply accept the fact that summer is your slow time, and that long-term averages are more important than seasonal fluctuations.

Many people are off on vacations during July, plus the sunshine makes many run off outside to enjoy cookouts, games, time by the pool, etc.

I would say that’s it’s a good bet that many people spend their summer web time looking up new activities or adventures for the summer.

You’re not going to be able to get people to cut down on their summer fun to sit in front of their monitor. So, think of how your content would relate to summer, try to gain some of those searches. Help your visitors have a great summer.

In the meantime, take a tip from your visitors, use this quiet time to get away from your site and get refreshed. You’ll benefit by coming back relaxed and full of new ideas.

Best of luck!

What is your July Revenue Trend?

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Posted in Google Adsense