Cookies: expiring sooner to improve privacy

July 22, 2007

Before google cookies was expiring after 31 years. Now after some feedbacks Google has lowered their cookies expiration, 2 years.

After listening to feedback from our users and from privacy advocates, we’ve concluded that it would be a good thing for privacy to significantly shorten the lifetime of our cookies — as long as we could find a way to do so without artificially forcing users to re-enter their basic preferences at arbitrary points in time. And this is why we’re announcing a new cookie policy.

Cookies: expiring sooner to improve privacy