Bad neighborhoods: how do you recognize them?
October 3, 2007

With all of the paranoia about linking lately, I’ve become paranoid myself.
I’m submitting my new blog to many directories. Before submitting, I make sure that the site doesn’t have links to adult content or gambling sites. I make sure that the site has some page rank, even if it’s only for the home page. And I check to make sure the site has been cached in recent weeks.
Is that enough? Or is there more to worry about?
Definition of a bad neighborhood on the internet:
According to William Blake, it could be “Thy Heavens Doors are my Hell Gates” but he didn’t know about the internet when he lived, so perhaps he’s not that important on the matter. Actually, a bad neighborhood could be loosely defined as link strategies which are non-relevant to the contents and/or business and/or topics of your website.
If you sell icecream and your link in any directory is put right next to gambling websites, and is categorized under comedy and bizarre while it is described with the most irrelevant words you can think of and none of the links to your site, are actually relevant and/or descriptive of its contents (comparative analysis, google does that alot) and it happens consistently all over the internet, there is a good chance that you’re in a bad neighborhood and have used a not so smart linking strategy. Think, before you do.
Sincerely, and have fun,
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October 3rd, 2007 at 6:43 pm
I can’t really agree with that. All that means is that the link submitter was using poor judgment; you would only be waiving any potential for indicating relevance. But I wouldn’t consider that to be playing in a bad neighborhood. Certainly not by definition.
October 17th, 2007 at 6:10 am
[...] sake. First is to really care about what you are linking to. This is not about linking to kind of a bad neighbourhood as an SEO issue, but it´s about only linking to high quality content. Remember, that putting a [...]
March 13th, 2008 at 9:53 am
[...] web is divided by “neighborhoods” relative to their theme as well as quality. Google makes reference to “bad neighborhoods” [...]