Short Guide about Adsense Channel Types
November 6, 2007
Stumble it!So what do you do with them? Create a good set of channels for every domain of yours. Name it in a way you can track easily later as:
mydomain-channelname
What for? To check your stats, and see what is working. Suppose you get good earnings in your homepage but 90% is for rectangular ads and 10% for skycrapers. Wouldn’t be interesting to test what happens if you blow up skycraper and try 2 rectangular ads?
Example: Are german pages getting valuable clicks (more than other language pages also in my site) but I just have 50% of my site translated? Why don’t I focus on developing 100%.
- Ad Type Channels (is it adlinks, search, adblock) and always defining size and kind of the ad IE: “adlinks 4 ads 728×15″
- Language Channels (to track what users are making you earn money) IE: “spanish”, “french”
- Position Channels (where is the ad positioned on page) IE: “top”, “left column”, “bottom”
- URL Channels (what page is paying) IE: “mydomain.com/home”, “mydomain.com/product1.asp”
- Color Schema Ad Channels (what color palette are ads using, you can put palette’s name or description) IE: “contrast, red”, “mypalette1″, “site similar look and feel”
- Visitor Type Channels: Loyal users, new users
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November 6th, 2007 at 11:12 am
I use AsRep to handle most of that. It will even tell you which search phrases resulted in the most click throughs on your ads.
November 8th, 2007 at 2:06 am
Hi! Nice blog with quality information.Thanks for clearing this thing with Adsense channels.I haven´t understood this before.This should enable me to earn more with adsense.
Tom Lindstrom
November 16th, 2007 at 1:24 am
[...] Google allows you to define and monitor multiple channels . On my site, I´ve defined a new adsense channel for each location, I´ve placed Ads. One for the block within this post, one for the ads in the [...]