Google & Pagerank Updates
October 24, 2007
Today Google started to update the pagerank with some bloggers, many are saying that the cause of pagerank drops is because the affected ones are selling links.
You can check and see that even Forbes have been affected and in one article B5 Media (Darren’s aka Problogger) has commented that one of his blogs that do not sell links have been affected as well:
…Also my Digital Photography School blog is from 6 to 4 and it doesnt sell links or link to any other blogs in a network - although it is on a blogroll at b5 - so if it’s a network think it’s not just that you link to others - but it’d be a penalty for being linked TO too much which is a bit of a worry (it’d mean you could feasibly take a competitor down by linking to them too much)
If it is a network interlinking thing then I think Google have just set themselves up for a massive amount of work. What blogger with more than one blog doesn’t interlink their blogs?
That have been the main topic today, but I would like to make this topic as well but giving some tips on how you can really follow what Google suggested and many ignored:
- In My previous article about SEO for Wordpress I have mentioned about “Selling Links” and what Matt suggested long ago:
Most people use words like, SPONSORS, PARTNERS, FEATURED, ADVERTISERS, ADS and other synonymous terms related to advertisers. Our suggestion is to use ‘different’ titles for these ads. Something like RELATED SITES, COOL SITES, RESOURCES, ALTERNATIVE LINKS and so on.
- Another tip that ‘may’ help is playing a little bit with the file robots.txt add the following: Disallow: Advertising URL, and other pages that is worthless.
- Now that Pagerank future will be useless (or may be a pagerank 3 will be good in the future). Do not mentioned it in your site.
My thoughts about this, it may be a good move from Google. Come on we all know that pagerank is useless when it comes to Google ranking. I mean if your site is well ranked in some keywords that is what the site is worth. You can make your own research and see that if some (or many) websites/blogs are ranked very well with some keywords and they have a low pagerank or even a pagerank “0″. I am glad that one day advertisers will not focuss on pagerank and will focuss on other more important things like Quality of the blog/website, real ranking on search engines (If you are at the top of certain keywords), Real traffic, quality of the content, etc…
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October 24th, 2007 at 11:06 pm
I think there’s a bit of a dilution factor too. As more and more sites come online, the amount of “link juice” may become spread more thinly. Just one theory though.
Google may very well penalize certain sites for selling links, but it’s unlikely they can police the whole web.
I wouldn’t start worrying unless my sites saw a big drop in traffic from the Google search engine.
October 25th, 2007 at 11:43 am
[...] 11. Google and PageRank Updates [...]