Adwords Writting Tip: Changing Prices and Increase 100% CTR
December 14, 2007
Stumble it!After writting 31 Killer Writing AdWords Ads Tips I started to see what other adwords writting tips I can give to you, and there are more than 31 tips to how to write killer adwords ads. This test have proven an increase of 100% in CTR.
Let’s say that you are promoting coupon codes from buy.com as you can see there are three ways advertisers write in their ads:
Check that there are three methods: One Inserting your main keyword (or similar), one with a percentage % and the last one with a price in this case $10.
Tested 3 ways to increase my CTR ad and the winner was using prices, then without using anything just the main keyword and then the percentage one. It seems people when searching those type of coupon codes they are searching for prices and they hate the percentage sign.
But then tried to test different prices $5, $10, $15, $20, $25….$199.. and I was very surprised that from those numbers that I tested the winners (in order) are:
- $45 (CTR: 14.9%)
- $99 (CTR: 7.7%)
- $195 (CTR: 5.2%)
You have to test different numbers and split them and see which one works in your niches.
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December 15th, 2007 at 12:43 am
Oh there is so much to learn, so much to know and so little time to do it all.LMAO oh well I will keep comming back when I get stuck forsure. Thanks for the tips
PS I am posting a new painting this weekend so please feel free to stop by and have a peak. Its the first pinting Have completed in almost a year.
February 21st, 2008 at 11:43 pm
[...] be, because the tips that I give can be applied for all PPC companies like Adwords Writting Tips: Changing Prices and Increase 100% CTR & 31 Killer Writing AdWords Ads Tips. Let’s get back to Yahoo!. This product focusses on [...]