The Powerful Benefits of Having Credibility

June 12, 2008

Think about credibility like this. Would you personally hire a babysitter who had a lot of references and plenty of experience or a kid who will be babysitting for the first time and has no track record that you can check to take care of your kids. Wait….don’t decide yet. Let’s say that the babysitter with the references and the experience charges twice as much as the inexperienced baby sitter. Hmmm…You’d probably still opt for the experienced one, right?

OK…let’s say that the kid with no experience as a paid babysitter has been reading everything he could find about babysitting and has taken a babysitting course. This inexperienced kid doesn’t have babysitting references as such but he does have letters from prominent people stating that he is a responsible and mature person. He has written articles for the school paper about the responsibilities of baby sitting. Remember….the inexperienced one charges a lot less. Now the choices are getting a lot more even.

At this point, you might remember how hard it was for you to get your first job and, because this kid has taken the steps to gain credibility by reading, taking courses, and writing articles you decide to give him a shot.

The above example is very much the way the world of Internet marketing works. The woods are full of experienced marketers who have a great many references. New marketers only have a shot at breaking into the market and getting an established marketer to do a joint venture with him if he is willing to put in the effort to establish some credibility for himself.

It is true that a joint venture with an established Internet marketer can and does provide a new marketer with credibility….but it isn’t going to happen if the new marketer hasn’t already established some credibility for himself.

Also Credibility applies on Bloggers. Let’s make some examples to know the benefits of being a blogger with strong Credibility. Problogger is a well known to be a professional blogger. With approximatly 50K RSS subscriber his blog have been the main resource of bloggers. Recently he created a book called ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income what this mean is that he can create any book or e-book or even a small service and many people will follow him.