Entries Categorized as 'Webmasters'

Tracking Keyword Ranking Position with Google Analytics

Date May 15, 2009

Recently there have been a few blog posts summarizing the steps that allow you to set up a series of filters that when properly deployed will provide you with ranking results displayed next to the referring keyword string like this:
keyword+keyword (Rank: 1)
keyword+keyword +keyword (Rank: 1)
keyword+keyword +keyword (Rank: 4)
Here are the steps that I have successfully [...]

How Hacked Servers Can Hurt Your Traffic

Date May 10, 2009

You can check the whole discussion on webmasterworld, it’s recommended.
Unfortunately there are all kinds of devious server hacks making the rounds these days. They usually depend on two factors: sites that use a common CMS (such as Wordpress) and site owners who do not update their software to keep security solid.
But the average site [...]

How To Make Bad Economic Times Less Bad

Date March 13, 2009

Expand into Growth Areas
Many industries have a niche that benefits from economic downtimes. In real estate, new home sales goes down but foreclosure goes up. In travel, international trips go down and local weekend get aways go up. Think about your industry and think what niche will be growing. Add a new section to [...]

Google Checkout Fees Now Identical to PayPal

Date March 12, 2009

Google Checkout will increase their fees to the EXACT same structure as PayPal, beginning May 5, 2009:
http://checkout.google.com/seller/fees.html
for reference, here are PayPal’s fees:
https://www.paypal.com/cgi-bin/webscr?cmd=_display-receiving-fees-outside&countries=
Interestingly, since PayPal offers an eCheck option, limited to $5 per transaction, max, customers spending over about $250 by eCheck make PayPal the cheaper option for the vendor.
And the Google-waived fees for related AdWords [...]

Instilling Benefits for Your Prospect via Copywriting

Date June 14, 2008

Any copywriter who has been in the business long enough knows that bullet points are a big seller. Bullet points have many benefits to them. People respond to bullet points and they are often under utilized in copywriting.
Bullet points are important to a copywriter. It can be very easy to overlook the significance [...]

The Powerful Benefits of Having Credibility

Date June 12, 2008

Think about credibility like this. Would you personally hire a babysitter who had a lot of references and plenty of experience or a kid who will be babysitting for the first time and has no track record that you can check to take care of your kids. Wait….don’t decide yet. Let’s say that the [...]

Hacked Blog and Hidden Links – Warning Email Sent by Google

Date May 11, 2008

Who remember a post that I did about strange rss? Now if you see and search with the keyword “googlelady” you will see behind the title a note “This site may harm your computer”. Why is that? This is a new worm/spyware/trojan/virus that is spreading around the net and I call that virus a [...]